Choose gender-neutral colours that appeal to both males and females and an interior design that denotes the excellent and professional services you offer. ![]() You can imagine that most men would never enter a pink salon full of glitter and fancy furniture. Your salon should welcome men too and make them feel comfortable. Here are some tips to entice more men to your tanning shop: Go for a More Gender-neutral and Men Friendly Design Going into a sunbed shop can be a daunting experience for a guy, especially the first time. They use male grooming and beauty products, they wax or visit beauty salons to get their hair or nails done and of course they tan. They are now doing more things to enhance their look. It is common knowledge that men are more than ever concerned about their appearance and body shape. Targeting and attracting more men could be a great potential revenue for salons. ![]() Learn more about the health benefits of sunbeds in our article ‘Boost your Vitamin D Levels and Improve your Health with Sunbeds’. People can go into sunbeds not only before summer holidays, but all year round to take advantage of the health benefits as well, such as the increased Vitamin D levels and the positive effects to the mental health. Nowadays, more and more people resort to indoor tanning to get that desirable natural dark colour. ![]() Men are now using sunbeds and solarium’s and there is nothing to be ashamed of.Ī tanned appearance is always perceived as more attractive and sexy, looks more healthy, brings out the good features such as the muscles of the body and in general increases self-esteem and confidence. A lot of traditional barbershops have added sunbeds and they offer tanning services alongside with male grooming. Salon & tanning shop professionals mention that a big percentage of their clientele are now men. No longer is the case that someone would consider tanning as a ‘girly’ thing. Famous male actors, athletes and important people appear tanned encouraging men to try this out. Men’s tanning is becoming an increasingly popular trend and more and more men fancy a darker skin.
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